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MERCH SCHOOL
Because retail buyers don't discover brands by accident.
Some founders spend years waiting to be chosen.
Others learn the codes and walk straight through the door.
This isn't about hoping a buyer "gets it."
It's about speaking their language before they realize you weren't born into it.
INSIDE:
Merch School™ Course
7 expert modules that teach you to pitch like someone who's already closed deals at Costco and Target. (Because I have. $4 billion worth.)
Canva Pitch Deck & Email Templates
Ready-to-customize templates that make you look like a retail veteran, not someone begging for their first shot.
Buyer Email GPT Generator
Find the right contacts without burning hours on LinkedIn detective work.
Story-Proof-Scale Method + Retail DNA Matrix
My proprietary framework for positioning your brand as the perfect supporting character in
their
story. Not yours.
Test-to-Scale Strategy
The exact playbook I used to secure multi-million dollar partnerships. Now it's yours.
THE BONUS VAULT:
✦ Brand Fit Worksheet — X-ray vision into what buyers actually care about
✦ Retail Visuals Checklist — Create packaging that stops scrolls in 3 seconds
✦ Retail Alignment Worksheet — Identify how your brand solves
their
problems, not just yours
✦ Fast-Pitch Frameworks — Never fumble your brand story when it counts again
✦ Margin Map Tool — Instant margin calculations. No math degree required (The same one I use with my brands.)
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