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RETAIL + SHIZ: THE BRIEFING

Monthly intel for brands ready to move beyond DTC.

Trend insights. Buyer psychology. The strategies that actually get products on shelves—not just promises about building your "breakout brand."

SEND THE BRIEF
retailĀ reality

You don’t need more advice.

You need access.

Monthly intelligence from someone who was the buyer.
The trends retailers follow.
The psychology behind every yes.
The codes most founders never learn.

This is for brands ready to move beyond guessing.

THE LANGUAGE

What buyers actually evaluate. How to speak it fluently.

THE STRATEGY

Moves that protect margin. Decisions that keep you on shelves.

THE INTEL

Trends before they peak. Numbers that matter. Shifts you can't afford to miss.

WHO THIS IS FOR

Some spent 15 years learning to buy.

You get it monthly.

This is for founders who make data-driven decisions. Who are tired of manifestation advice. Who want the buyer's perspective. The real one.

I was the buyer.
Now you get the brief.

SEND THE BRIEF